Edition 3906
PR Web Tuesday 8th March, 2011
The collaborative study by Microsoft and Psychster examined how companies should use Twitter to address a site outage, interruption in service, or unscheduled downtime. The results showed that tweets by employees are more effective than tweets by executives, and the right explanation may reduce both customer support calls and negative perceptions.
Cricket Australia (CA) chief James Sutherland has said the governing body might need to consider implementing a social media policy after Australian Test batsman David Warner's recent Twitter controversy.
He said ...
Do you take the threat of North Korea seriously?
Nothing will ever completely replace playing the game I love, however I feel like I'm starting a new adventure and I'm genuinely excited about what lies ahead. I'm fortunate to have been given many opportunities throughout my career and now I feel it's my time to give back.
David Beckham
The world's best known footballer was speaking after formally announcing his retirement.
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